Clothing company Warehouse launched a stop motion video celebrating the dressing up ritual. It features coming back from a shopping session in ecstatic and trying on all your new purchases. The fashion video shows casual chic to glamour styles showed by models of the moment Valentine, Stacy and Lucie.

The film is a creative look at how clothes come to life, giving them personality and spirit while demonstrating how a girls individuality and style can give outfits a whole new look The fashion flick is featured on Warehouse site, with everything showcased available to purchase online.

Warehouse has taken a multi channel approach to the new fashion film and taken the ‘dress up’ initiative live into Warehouse store windows. The video is part of the new ‘Dress Up Thursdays’ in London where models can be seen in the store window dressing up for a night out.

www.warehouse.co.uk/pws/dressUp/DressUpVideo.html

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